Introduction: Why do we eat?
Have you ever asked yourself: Why do I feel like eating even though I just ate an hour ago? Why do I crave sweets when I'm stressed? Why do I find myself unconsciously opening the refrigerator when I'm bored?
The answer lies in understanding the difference between two completely different types of hunger: real hunger and emotional hunger.
Understanding this difference isn't just theoretical; it's the key to success with any healthy diet, whether it's keto, intermittent fasting, or any other healthy lifestyle.
What is real hunger?
Scientific definition:
True hunger is a natural physiological signal your body sends when it truly needs food. It's your internal alarm system telling you that your energy levels are low and it's time to refuel.
How does real hunger work?
Responsible hormones:
- Ghrelin: “hunger hormone” - secreted from the stomach when it is empty
- Leptin: The “satiety hormone” - secreted by fat cells to tell you when you're full
- Insulin: regulates blood sugar levels and affects feelings of hunger.
- Cholecystokinin (CCK): secreted when food enters the intestine and gives a signal of satiety
Natural process:
- Blood sugar levels drop
- The stomach secretes ghrelin (hunger hormone).
- The brain receives the signal and sends the feeling of hunger.
- Eat and feel comfortable
- The body secretes satiety hormones (leptin and CCK).
- feeling full and satisfied
Signs of real hunger:
Physical symptoms:
- ✅ Stomach rumbling (the characteristic sound of an empty stomach)
- ✅ Feeling of emptiness in the stomach area
- ✅ Slight decrease in energy without extreme fatigue
- ✅ Mild difficulty concentrating (hypoglycemia)
- ✅ Increased saliva secretion when seeing or smelling food
Behavioral characteristics:
- ✅ Appears gradually over 3-4 hours after the last meal
- ✅ It can be postponed for a short period without severe discomfort.
- ✅ It disappears when eating and does not return until hours later.
- ✅ Flexible in food choices - any healthy food will satisfy you
- ✅ Stops when full - no desire for more
What is emotional hunger?
Psychological definition:
Emotional hunger is the desire to eat in response to psychological feelings and sensations, rather than a true physiological need for food. It is a subconscious attempt to fill an emotional void or cope with difficult emotions.
Psychological causes of emotional hunger:
Negative feelings:
- Stress and Anxiety: Food as a Soothing Means
- Sadness and Depression: The Search for "Temporary Happiness"
- Anger and Frustration: Releasing Negative Emotions
- Loneliness and boredom: filling free time with food
- Fear and Insecurity: Food as a Source of Security
Positive feelings too:
- Celebration: Linking Food with Joy
- Reward: “I deserve this” after accomplishing something
- Nostalgia: Remembering happy times associated with a particular food
Influencing factors:
Surrounding environment:
- Watching TV: Eating While Watching
- Feeling socially pressured: eating on occasions
- Food availability: The sight of delicious food arouses desire.
- Routine: Habits associated with specific times
Hormones and stress:
- Cortisol (stress hormone): Increases cravings for high-calorie foods
- Low serotonin: the need for carbohydrates to improve mood
- Dopamine: Seeking the "reward" of delicious food
Signs of emotional hunger:
Psychological symptoms:
- ❌ Appears suddenly and strongly - from 0 to 100 in minutes
- ❌ Associated with certain feelings - tension, boredom, sadness, joy
- ❌ Craving for specific foods - sweets, fatty foods, childhood foods
- ❌ Does not disappear easily even after eating
- ❌ Accompanied by feelings of guilt after eating
Distinctive behaviors:
- ❌ Eating quickly without attention or real enjoyment
- ❌ Ignoring satiety signals - continuing to eat despite being full
- ❌ Eating during other activities - watching TV, working, reading
- ❌ Seeking out “comfort” foods – usually high in sugar or fat
- ❌ Eating as a reaction to events or situations
How do you distinguish between them practically?
10-minute test:
When you feel like eating, ask yourself:
- When was your last meal? (If it was less than 3 hours ago, it's probably emotional hunger)
- How am I feeling emotionally right now? (Tense? Bored? Sad? Happy?)
- What kind of food do I want? (Very specific = emotional, flexible = real)
- Can I wait 10 minutes? (Real hunger can be delayed a bit.)
HALT technology:
Before eating, check your condition:
- H ungry (hungry): Am I really hungry?
- Angry (angry): Do I feel angry or frustrated?
- L onely (lonely): Do I feel lonely or in need of comfort?
- Tired (tired): Am I tired or exhausted?
Strategies for dealing with real hunger:
Smart Nutrition:
- Eat regular meals every 3-4 hours.
- Make sure to include protein in every meal (it increases satiety)
- Add fiber to slow digestion and keep you feeling full longer.
- Drink water - sometimes we confuse thirst with hunger
Bakery 8 products for real hunger:
For main meals:
- Keto Toast: High in fiber, keeps you full for a long time
- Keto Sandwiches: Perfect for Nutritious Sandwiches
For snacks:
- Keto Muffins: A convenient size that satisfies real hunger without overindulgence.
- A small piece of keto cake: for a healthy dessert
Why do our products work?
- Low carb: Does not raise blood sugar and does not cause rapid hunger
- Rich in fiber: gives a long-lasting feeling of satiety
- Sugar-free: Prevents the destructive sugar-hunger cycle
Strategies for dealing with emotional hunger:
Instant techniques:
1. Stop and breathe technique:
- Stop what you are doing
- Take 5 deep breaths (4 seconds in, 4 seconds out)
- Ask yourself: "What am I really feeling?"
2. Redirecting attention:
- Drink a glass of water slowly
- Brush your teeth (reduces cravings)
- Call a friend or send a message
- Go for a 10-minute walk
3. 5-4-3-2-1 technique:
- 5 things you see around you
- 4 things you can touch
- 3 sounds you hear
- Two scents you smell
- One taste in your mouth
Long-term techniques:
Building a healthy relationship with emotions:
- Write a journal of feelings: When do you feel emotionally hungry?
- Learn relaxation techniques: meditation, yoga, reading
- Find new hobbies: to fill up your free time
- Building a social support network: friends, family, groups
Developing alternative mechanisms:
For stress:
- breathing exercises
- brisk walking
- take a warm shower
- listening to calm music
For boredom:
- reading a book
- practicing a hobby
- house cleaning
- learn something new
For sadness:
- talking to a friend
- writing in a notebook
- Watching a funny movie
- exercise
To celebrate:
- walking in nature
- Buy something small, not food
- spending time with loved ones
- Doing a fun activity
Building healthy eating habits:
Mindful Eating Technique:
Before eating:
- Sit in a quiet place without distractions (TV, phone)
- Look at the food and appreciate its color and smell.
- Ask yourself: Am I really hungry? How much do I need?
While eating:
- Chew slowly - at least 20 chews per bite.
- Put the fork down between bites.
- Pay attention to the taste and texture - really enjoy the food.
- Monitor satiety signals - stop at 80% fullness
After eating:
- Sit for two minutes before getting up.
- Thank yourself for making a healthy choice.
- Pay attention to your feelings - relief? guilt? satisfaction?
Designing the environment for success:
In the kitchen:
- Keep healthy foods in visible places.
- Hide or eliminate trigger foods .
- Prepare healthy snacks ahead of time (Keto Muffins from Bakery 8)
- Drink water - always have a water bottle with you.
In the office:
- Bring your meals from home
- Avoid vending machines or choose healthy alternatives.
- Keep nuts as an emergency snack.
- Drink green tea when you feel like eating.
A Practical Plan for Change - 30 Days:
Week 1: Monitoring and Awareness
- Keep a food diary: When did you eat? How did you feel? Were you hungry?
- Don't change anything - just observe and learn about yourself.
- Use an app to record feelings and times.
Week 2: Applying the 10-minute test
- Before each meal, wait 10 minutes and ask yourself the four questions:
- Drink water first every time.
- Practice breathing techniques when you feel emotionally hungry.
Week 3: Building Alternatives
- Identify 3 alternatives for each stimulus that triggers emotional hunger in you.
- Try the mindful eating technique in one meal a day.
- Organize your environment - hide trigger foods, show healthy ones
Week 4: Full Application
- Apply all techniques together
- Evaluate your progress - how do you feel? Have your habits changed?
- Plan for the future - How will you maintain these habits?
The role of Bakery 8 products in your journey:
For real hunger:
Our products are specially designed to satisfy real hunger in a healthy way:
- Balanced formula: Protein + Fiber + Healthy Fats = Long-term satiety
- No added sugar: Prevents the destructive sugar-hunger cycle
- Suitable size: filling without overfilling
For emotional hunger:
When you need "something sweet" for comfort:
- Mini Keto Cakes: Satisfy Cravings Without Breaking the Diet
- Great taste: Gives you happiness without the guilt later.
- Natural ingredients: nourish the body instead of harming it
Usage Tips:
- Keep keto muffins in the fridge for emotional emergencies.
- Eat a small piece of cake with tea when stressed.
- Use keto toast for a filling meal when you're really hungry.
- Samoli with protein for a complete and satisfying meal
When to seek professional help?
Signs that require specialist consultation:
- Eating large amounts in a short time on a regular basis
- feeling of loss of control while eating
- Eating in secret or lying about how much you eat
- Using food as the sole means of dealing with emotions
- negative impact on physical, mental, or social health
Types of assistance available:
- Nutritionist: To develop a balanced diet plan
- Psychotherapist: To deal with emotional causes
- Support groups: to share with people facing the same challenges
- Helpful Apps: To track feelings and habits
Conclusion: A Journey of Awareness and Change
Understanding the difference between real hunger and emotional hunger isn't just a piece of information—it's a life skill that will change your relationship with food forever.
Key points:
✅ Real hunger: gradual, flexible, satiating with healthy food, guilt-free
Emotional hunger: sudden, specific, linked to feelings, causes guilt later
✅ The solution: awareness + techniques + alternatives + patience
The goal is not perfection:
Don't expect to master this in a week. Real change takes time and practice. Be patient with yourself, celebrate small victories, and remember that every step in the right direction matters.
At Bakery 8, we believe that food should nourish both body and soul. Our products are designed to support you on your journey to building a healthy relationship with food—one based on awareness and conscious choice, not emotion.
🌐 Visit our website: getbakery8.com
📞 WhatsApp: 0536780417
📍Riyadh, Kingdom of Saudi Arabia
📦 Order via delivery platforms: Jahez, HungerStation, Local Stores, and Keita
Start your food awareness journey today!
📚 Scientific sources:
- Herman, C. P., & Polivy, J. External cues in the control of food intake in humans. Physiology & Behavior , 2008; 94(5):709-721.
- Van Strien, T., et al. Emotional eating and food intake after sadness and joy. Appetite , 2013; 66:20-25.
- Epel, E., et al. Stress and body shape: stress-induced cortisol secretion is consistently greater among women with central fat. Psychosomatic Medicine , 2000; 62(5):623-632.
- Lowe, MR, & Butryn, ML Hedonic hunger: A new dimension of appetite? Physiology & Behavior , 2007; 91(4):432-439.
- Kristeller, JL, & Wolever, RQ Mindfulness-based eating awareness training for treating binge eating disorder. Journal of Health Psychology , 2011; 16(1):51-63.
- Harvard Health Publishing. Why stress causes people to overeat. Harvard Medical School, 2021.
- American Psychological Association. Stress and eating. APA Guidelines for Behavioral Health, 2022.
- Tribole, E., & Resch, E. Intuitive Eating: A Revolutionary Program that Works. 4th Edition, St. Martin's Press, 2020.